Do you trust the emails that you receive?
In today’s internet world with all of the email spam, it is becoming more and more difficult to trust emails if you do not know who they are from. As a general rule, we recommend that our friends, family and customers do not open an email if they are unsure who they are from.
But what about companies who rely on emails for their day to day business communication and, more importantly, inquiries from potential customers? How many potential customers have been frustrated because a company, who had a nice presence on the web or was referred, did not reply to that potential customer’s email inquiry?
This is, indeed, a problem in our internet world today. That email inquiry may have been overlooked because it had a poorly structured Subject line and/or text within the email triggered a Spam filter and the recipient may have never even gotten that email. This has happened to us on numerous occasions and we make it a practice to review our Spam buckets to make sure no emails got erroneously trapped by the Spam filter.
Sometimes the days get so busy and hectic that you just don’t have time to check Spam bucket for legitimate emails. And on those busy days, emails that you don’t recognize as legitimate are often overlooked even though they may be potential business and income.
There are a couple of ways that you can try to Identify yourself and your email so that when it arrives the recipient will have an idea of what it is about and be more likely to read it. This may also alleviate it from being trapped by the Spam filter.
On our websites, you will notice that when you click on the email link, an email will pop up with the phrase “Inquiry from CPU Help Website” so that we recognize that someone must have gone to our website to post this inquiry. Now that isn’t to say that some unscrupulous spammer might not send you an email with that subject line just to get you to open it.
The other thing we recommend is placing your name before that Subject information and enclose your name in brackets, e.g. “[CPU Help] Inquiry from CPU Help Website” or “[Frank Verdusco] Inquiry from CPU Help Website”. Again, the spammers can do this as well but the more specific information that you put on your Subject line, the more likely your email will be recognized as legitimate and get viewed.
Whenever we send a mass email attempting to notify our customers of virus threats or specials we are running we include something like “[CPU Help] Virus Alert” or “[CPU Help Special]” on the Subject line. People who are familiar with our company name will have a pretty good idea that the email is from us. Those who have not heard of us can Google or Bing our company name on the internet and find out who we are.
That brings us to one more thing that you can do to circumvent spammers who might read this post and use this technique. Whenever you receive an email, you can , first, “View the Properties” of the email to see if it came from a valid email address. You can then also Google or Bing the persons name on the Subject line to see if there are any results indicating that others have received Spam email using that name.
Stay safe on the Internet and feel free to contact CPU Help if we can be of assistance. Have a Great Day!
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